Strava is a social network for active people. Sports and outdoor brands can leverage this channel to acquire new customers, sell products, create communities and more. In this article, I tried to explain why this digital platform is a powerful channel to be considered in a marketing mix.
Digital Advertising channels strategy for an e-Commerce sportswear brand
A presentation of the possible Digital Advertising opportunities for a sports brand that has an e-Commerce project in 2022. And why Advertising is only one segment of your traffic channels ride.
International e-Commerce: how to localise your Facebook & Instagram Shop
If you have an international e-Commerce and a Facebook / Instagram Shop, you may be asking how to make your Shop available for an international audience. If not, read why it’s important. Check this article even if you want to know more about Facebook Feeds.
E-commerce software & solutions for the cycling apparel industry: a quick report
Which E-Commerce platforms have the cycling brands implemented in 2020? You’ll find a quick report about the common platforms (Shopify, Magento, & more). For this analysis around 20+ brands of the cycling apparel industry have been considered.